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Drive demand
who we are and how we came to be
Brent Penfold
and strategies applied to real-world examples
Brand Luther : 1517, Printing, and the Making of the Reformation Class_RUJUKAN AGAMA Drive demandA revolutionary look at Martin Luther, the Reformation, and the birth of publishing, on the eve of the Reformations 500th anniversary When Martin Luther posted his theses on the door of the Wittenberg church in 1517, protesting corrupt practices, he was virtually unknown. Within months, his ideas spread across Germany, then all of Europe; within years, their author was not just famous, but infamous, responsible for catalyzing the violent wave of
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