Vintage Belgian Waffle Advertising Box – IJsroom Wafels De Valk, c.1950s Gold glaze pottery in 1959 opened as today's

in 1959 opened as today's Guggenheim Museum in New York City

Stoke-on-Trent) is renowned for producing colourful and whimsical advertising figures

Item Height: 23cm

A beautifully matched pair of early 20th-century Royal Doulton stoneware vases

Vintage Belgian Waffle Advertising Box – IJsroom Wafels De Valk, c.1950s Gold glaze pottery in 1959 opened as today'sA beautifully battered survivor of mid century European packaging, this large cardboard advertising box once held ijsroom wafels (ice cream waffles) made by Rijmenans Valkaert in Reet, Belgium. Printed in bold cobalt blue and golden ochre with a stylised falcon (De Valk) perched on a hilltop, its a masterclass in early commercial graphics. Dating from the 1950s60s, this piece has all the character you'd want tears, stains, and surface wear consistent